A new gaming area launched today at the Plaza Hotel & Casino in Las Vegas in an attempt to cater to younger players. A special slot gaming area has been named after popular gamer Brian Christopher. The gaming area is providing players a chance to enjoy slots that Brian often plays. The area has 16 titles and more will be added in the coming months.
Who is Brian Christopher?
Brian is a gamer who spends time playing slot games and posts videos of his gameplay to Facebook and YouTube. The new slot area at the Plaza will offer games featured in his videos such as Lightning Zap and Cleopatra II.
The online channels operated by Brian has over 302 million views and over 520,000 followers. The videos often feature Brian traveling around the world playing various slot games. The new open slot area is formerly called the Brian Christopher Slots at the Plaza and a ribbon-cutting will see the area open today.
Appealing to a Younger Audience
For the younger generations, entertainment is derived from videos seen on YouTube, Tic Toc, etc. For many years, casinos have watched as slots become less popular with the younger crowd, as the games do not offer the bells and whistles that the younger generations are used to.
Traditional slot games just don’t cut it, and this is why many casinos and slot game manufacturers have been working on more skill-based games. They think that offering games that are similar to video games, will bring the younger crowd in.
The same goes for the Brian Christopher slot area. A large portion of Brian’s followers are in their younger years, the 20s, and 30s. They can watch the footage of Brian’s gameplay and see how fund slots are. Big fans of the player can then travel to Las Vegas and enjoy playing the same games they see in Brian’s videos.
Plaza CEO Jonathan Jossel commented on the new slot area and how social media has changed the gambling landscape. According to Jossel, social media has changed the casino experience, and the casino is excited to work with Brian in the unique gaming space. Jossel is sure that fans will enjoy playing in the new area.
Brian said in a statement on the new partnership that for many years, his fans have asked which games are his favorites. He can now point fans in the direction of the Plaza Casino, and they can play the games to see if they are a favorite of theirs as well.
The slot area opens at a time when the casinos in Las Vegas, as well as around the US, are struggling. Since the COVID-19 pandemic began in March, casinos have either been shut down or operating at a much lower capacity. Because of this, casinos have been trying to come up with any possible to bring in more funds.
The slot gaming area will hopefully be a nice way that the Plaza can generate a bit more traffic. It will be interesting to see how busy the area will be on a day to day basis and if it generates a lot of buzz among the younger crowd.