Caesars Entertainment, one of the most recognized names in the casino industry, has its sights set on becoming the best online slots provider in Pennsylvania.
To offer a wide selection of games to its customers, Caesars recently struck a deal with a game developer to bring slot machines to Caesars online casino app in Keystone State.
The partnership with High 5 Games is part of Caesars' larger plan to strengthen its position in the lucrative Pennsylvania online casino market. High 5 Games already had a presence in the state.
The deal with Caesars will allow the company to offer some of its most popular titles. These include Dangerous Beauty, Golden Knight, Green Machine Deluxe Power Bet, and Jaguar Princess.
This is not the first time Caesars and High 5 Games have worked together. The partnership goes back to 2014. The two have partnered to provide New Jersey and Michigan residents with online and land-based casino content.
The addition of High 5 Games' content to Caesars casino app in Pennsylvania is an important move for the company. It gives the casino operator tools to compete with other online casinos in the state. In March 2023, online casino earnings for the Keystone State broke a national single-month record with over $180 million.
Here to Stay and Keep Winning
To capture a larger share of this lucrative market, Caesars is employing a multi-staged strategy. Apart from introducing a casino app, Caesars has also launched Tropicana online casino in the Keystone State.
The operator hopes to attract players that already love the brand. Furthermore, on its one of the most recent earnings release, Caesars announced that it plans to reinforce its place in Pennsylvania with a new online casino app.
There is no guarantee that these strategies will help Caesars to conquer more of the state's market share. However, offering many gaming options as other operators in the state is a good strategy for a company targeting to perform even better.
In March 2023, BetMGM Casino and DraftKings Casino contributed 42 percent of the statewide revenue. The two operators run under the license of Hollywood Penn.
By partnering with High 5 Games and offering more slot options, Caesars hopes to attract more customers to its online casino platform. This, hopefully, will increase the operator's market share in Pennsylvania.
The state has been breaking online casino revenue month after month. This shows that there is ample opportunity for Caesars to capitalize on the growing demand for online gambling.
More About High 5 Games
High 5 Games is a leading content creator for the land-based, online, and social gaming markets. The firm was founded in 1995 and is headquartered in New York City. It has built its reputation by developing engaging and innovative games that offer players a unique and entertaining gaming experience.
The company started developing online slot machines in 2002. High 5 Games has developed more than 500 games, including slots, table games, and video poker. The company has partnerships with some of the biggest names in the gaming industry, including Caesars, BetMGM, and Paddy Power Betfair.