An iconic name in casino gambling is coming back to life. Boyd Gaming Corporation and FanDuel have decided to partner up to launch online casinos with the Stardust brand. The sites will launch in Pennsylvania and New Jersey in April. FanDuel will be rebranding its Betfair Casino in New Jersey with the Stardust name while a new platform will launch in Pennsylvania.
New Offering, Old Name
The new Stardust Casino will be offered via an app on iOS and Android devices. Both states will feature mobile usage for casino gaming. The announcement of the new online casino project was made via press release.
In the release, Keith Smith, the CEO and President of Boyd Gaming, said that the Stardust was one of the most famous casinos on the Strip in Las Vegas for almost 50 years. The resort may have been gone for about a decade now, but it is still well-known and popular.
Boyd is excited to have partnered with FanDuel on this venture and it will mark the first time that the brand has launched a real money online casino. Boyd is confident that the legendary Stardust brand will provide a significant advantage, helping it to find players that are looking for a unique online gaming experience.
FanDuel will use its front-end, apps and player account management system to create the new online gaming sites. Players will then be able to link an existing B Connected Boyd loyalty program account to the online account. Points can be earned online along with tier credits.
Games to be offered via the new sites includes live dealer games, blackjack, video poker, slots, baccarat, and roulette. According to FanDuel Group President Amy Howe, the new sites will maintain the Betfair Casino games but incorporate a new look that will capture the Stardust brand perfectly, with a mix of glamour and old Las Vegas.
The Stardust opened way back in 1958 and was the largest casino in Nevada at the time. It was acquired by Sam Boyd in 1985 and the property was eventually home to popular shows such as Siegfried & Roy. The property was eventually closed in November 2006 and the building imploded the next year.
Social App Experience
The Stardust apps will be limited to New Jersey and Pennsylvania at first, in the state’s regulated markets. For players in other areas of the United States, Boyd will provide the Stardust Social Casino option. This is a mobile app as well, featuring play casino games. Players do not have the opportunity to bet with real money but can still have fun playing table games and slots.
The social app offers virtual coins. More coins are provided after a certain period of time. One players have used all their coins, more can be purchased in the app or players can wait until the next installment of free coins is provided.
With the social option, players can get a taste of what the Stardust online casino offers players in Pennsylvania and New Jersey. It also sets the brand up for services in additional states as legislation changes are made to legalize online casino gaming.
